Deceitful Marketing

Posted by on 16 Oct 2008 | Tagged as: thoughts on church, thoughts on life.

This week, I got an Email coupon for 10% off anything storewide from a company I use often for printing pieces.
I needed to place an order anyway, so I thought, ‘Sweet!’
So I went through the steps to get my item, and the pre-coupon cost was $99.95. (Free shipping with any order over $75, too!)

So then I went to apply my 10% off to save my $9.99.
Sure enough, the price adjusted to $89.96, plus some $17 in shipping, bringing my total cost, with coupon, to around $107. Yes, the coupon actually cost me an extra $7.

This is deceitful marketing, and you shouldn’t do it. Bad company.
This is especially true in with church marketing. Don’t bait and switch. Bad church.

Needless to say, I didn’t use the anti-coupon, and didn’t make any additional purchases. I only purchased what I was going to purchase anyway.

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